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AI and search

SEO, GEO and AEO: being found and cited by search engines and AI assistants.

AI and search 4 min read Why a lesser-known competitor can outrank you in AI answers Ask an AI assistant who can help with your problem and a smaller competitor may be named while you are not. It is rarely random. What the research says about where AI answers come from, and what to do about it. Stijn van Daele Founder / CEO 26 Sept 2026