Kom op tegen Kanker
Kom op tegen Kanker identified a low awareness of its specific support offerings for young people and young adults with cancer. While approximately 900 young people in Flanders face cancer each year, the recognition and accessibility of the AYA (Adolescents & Young Adults) program were insufficient. The goal? To ensure seamless access to the program and establish a long-term connection with at least 25% of these young people.
THE RESULTS
Stretch Innovation developed a strategy aligned with Kom op tegen Kanker’s five-year plan, combining analysis, research, quick wins, and long-term planning to better reach and engage young people.
CHALLENGE
SOLUTION
Achievement Summary
Stretch Innovation helped Kom op tegen Kanker strengthen its digital presence and build lasting connections with young people. Now, the AYA program is more accessible and engaging, providing the right support in a way that resonates with its audience.