.svg)
.svg)
.svg)
Ter Beke
Ter Beke, a leading Belgian fresh food group and European player in the food market, sought innovative ways to expand its reach in both B2B and B2C markets. The objective was to explore new sales channels and optimize existing ones to drive market growth.
THE RESULTS
Conducted a strategic channel innovation analysis for market expansion.
Identified new distribution channels for increased market penetration.
Developed innovative approaches to enhance the reach of Ter Beke’s products.
OVERVIEW
By analyzing market trends and distribution opportunities, we identified innovative ways to introduce Ter Beke’s processed meats and ready meals to new and existing customer segments, ensuring sustainable growth.
Developed innovative approaches to enhance the reach of Ter Beke’s products.
CHALLENGE
Ter Beke needed to explore and implement new channels to expand its footprint in the highly competitive European food market.
SOLUTION
We conducted a thorough strategic analysis to assess potential new channels, evaluated opportunities for enhancing existing ones, and formulated a roadmap for channel innovation in both B2B and B2C markets.
Achievement Summary
Ter Beke now has a clear channel innovation strategy that enables them to reach a broader audience, optimize distribution efficiency, and strengthen their position in the European food industry.
HIGHLIGHTS
Ready to grow like
Ter Beke
?
TALK TO US
