Orfit

Orfit, a global leader in thermoplastic materials for the medical industry, faced challenges in leveraging its existing expertise to stay relevant in an increasingly digital medical landscape.

THE RESULTS

Identified key digital innovation opportunities through market research.
Developed multiple business concepts aligned with Orfit’s expertise.
Implemented a go-to-market strategy for the best concept.
OVERVIEW

Through a structured four-phase approach—market research, ideation, concept creation, and go-to-market—we helped Orfit develop a new digital business concept to ensure future relevance and growth.

Implemented a go-to-market strategy for the best concept.

CHALLENGE

Orfit needed a strategic approach to transition its expertise into the digital space and maintain its industry leadership.

SOLUTION

We conducted thorough market research, generated innovative business concepts, selected the most viable option, and executed a data-driven market entry strategy.

Achievement Summary

Orfit successfully transformed its existing expertise into a digital business concept, ensuring continued relevance and competitive advantage in the evolving medical industry.

HIGHLIGHTS

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